Bâtissons ensemble votre stratégie à l’international

case study

Evaluating company strategy in light of the stakes of business development

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SECTOR(S)

French airport.

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Client's

Aligning the strategy of the airport’s attractiveness to the stakes of developing tourism and the local economy.

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of the assignment

Boosting and positioning the airport in its environment and on its territory.

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Scope of

  • Audit of the existing situation
  • Definition of the strategic orientations in line with the region’s development scheme for tourism and the economy
  • Development scheme for innovative products to boost the airport’s attractiveness

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Client

  • An assessment was drawn up that instilled structure to the wide scope of players involved, allowing the process of change to begin
  • Analysis and insight on the territory’s situation
  • Developing the economic attractiveness of the airport

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